Cheryl Forberg,Melissa Robertson,Lisa Wheeler,Biggest Loser Experts and Cast: The Biggest Loser: 6 Weeks to a Healthier You : Lose Weight and Get Healthy for Life!


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BASED ON THE HIT SHOW AND NEW YORK TIMES BEST-SELLING BOOKS Each season on The Biggest Loser, America watches the contestants transform their bodies at the Ranch. But what you can't see on television is the even more incredible physical transformation that takes place on the inside, as Biggest Losers radically change their health and quality of life through diet, exercise, and lifestyle changes. The Biggest Loser: 6 Weeks to a Healthier You - by Cheryl Forberg, RD, Melissa Robertson, Lisa Wheeler - brings the Ranch into your home and gives you the same tools, medical advice, nutrition tips, and exercise instruction that the contestants receive there. In just 6 weeks, you can change your future and make strides toward preventing and reversing conditions such as diabetes, heart disease, and high blood pressure. You'll also learn how to: - Boost your mood and brainpower with simple yoga poses and omega-3 rich foods like the Veggie Cheese Omelet and Mexican Turkey Burger. - Protect yourself from colds and flus by enhancing immunity with the power of vitamins A and C, found in the Southern Start breakfast and Fire-Roasted Tomato Soup. - Cut your cancer risk with strength training and the power antioxidants, like those in the Bye-Bye Blues Smoothie and Berrylicious Oatmeal. - Help prevent heart disease by getting plenty of aerobic exercise and trimming saturated fat from your diet with lean protein dishes like the Sweet Pepper Chicken Sandwich and Egg White Bites. With delicious recipes, easy-to-follow meal plans, and 6 weeks of exercises to get you moving, The Biggest Loser: 6 Weeks to a Healthier You helps you lose pounds--and gain a lifetime of good health.
In one of the most original books of its kind ever written, Patrick Hanlon explains how the most powerful brands create a community of believers around the brand, revealing the seven components that will help every company and marketer capture the public imagination -- and seize a bigger slice of the pie. What is the magic glue that adheres consumers to Google, Mini Cooper, and Oprah, but not to others? Why do many brands with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising fail to get the same visceral traction in the marketplace that brands like Apple, Starbucks, or Nike have? After years of working with famous brands like Absolut, Ford Motor Company, LEGO, Disney, Montblanc, Sara Lee, and others, Patrick Hanlon, senior The Virgin 2008 Alternative Guide to British Universities download book advertising executive and founder of Thinktopia, decided to find the answers. His search revealed seven definable assets that together construct the belief system that lies behind every successful brand, whether it's a product, service, city, personality, social cause, or movement. In "Primal branding, " Hanlon explores those seven components, known as the primal code, and shows how to use and combine them to create a community of believers in which the consumer develops a powerful emotional attachment to the brand. These techniques work for everyone involved in creating and selling an image -- from marketing managers to social advocates to business leaders seeking to increase customer preference for new or existing products. "Primal branding" presents a world of new possibility for everyone trying to spark public appeal -- and the opportunity to move from being just another product on the shelf to becoming a desired and necessary part of the culture.
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Author: Cheryl Forberg,Melissa Robertson,Lisa Wheeler,Biggest Loser Experts and Cast
Number of Pages: 287 pages
Published Date: 16 Mar 2010
Publisher: RODALE PRESS
Publication Country: Emmaus, PA, United States
Language: English
ISBN: 9781605295145
Download Link: Click Here
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